Comments on: Facebook Bid Calculator

By: Raldo

Raldo — Tue, 09 Mar 2010 10:18:25 +0000

The tool doesn't work? I insert CTR and click calculate, it says loading and then nothing…

By: GC

GC — Thu, 15 Oct 2009 19:27:29 +0000

Hi Nicky,

Lets see if you could help me haha.

How can i do to estimate an aproximate number of clicks for a facebook campagne?

I need to know how many clicks i will reach with with a particular campaign, and i dont belive in the Facebook estamator…

Thanks!

By: flamingpanties

flamingpanties — Tue, 01 Sep 2009 00:36:04 +0000

Nicky, the bid calculator no longer gives results. I tried it with two browsers.

By: Cheapboi

Cheapboi — Tue, 13 May 2008 01:11:18 +0000

One of the ads i have is sitting at CTR of .09% and according to your app., i should bid at $0.15.

I adjusted the ad to $0.15, but the little arrow turned orange. Does this mean I’ll still get significant amount of impressions?

By: nickycakes

nickycakes — Mon, 03 Dec 2007 17:14:26 +0000

Seems to be working fine for me stan, try entering something like .1 and see what happens.

By: Stanley

Stanley — Mon, 03 Dec 2007 15:28:00 +0000

Hey Nicky – the tool seems to be down. Gives $0.00 regardless of the CTR entered.

By: nickycakes

nickycakes — Tue, 27 Nov 2007 23:16:31 +0000

From what I hear, the targeting is bugged and shows an inaccurate number when you’re setting it up, but when you run the ad it will work fine.

By: Dan

Dan — Tue, 27 Nov 2007 23:04:51 +0000

I see…makes sense. Alright, last question I promise (sorry for the lengthy exchange bytheway…you’re one of the few people who is open about discussing AM with Fb … I just ran an offer that targeted 18-25 yo Females, with keyword Shopping and it said less than ~20 people fit this match. This seems absurdly inaccurate (I know over 40 girls from my own college that have this keyword in their profile). Is there anyway to get an accurate measurement of the targeting with keywords other than just watching the numbers?

By: nickycakes

nickycakes — Tue, 27 Nov 2007 15:52:47 +0000

The only thing that allows you to have a lower bid is your CTR. If your ad is designed well for your targeted audience, then that will likely get you a better CTR and allow you to drop your bid and still get impressions. I’ve heard of CTR over 1% with super-targeted ads, however, if the audience is too small and you’re only getting 10 impressions per day, then it’s sort of a waste, so you have to find the right balance.

By: Dan

Dan — Tue, 27 Nov 2007 05:18:59 +0000

Nicky -
ALright good info. How about targeting? If you target super-specific, will that allow you to have a lower bid and still get impressions as opposed to showing your ad to everyone?